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November 29, 2013 / cbkingston

The MA students who cried “Wolff!”

macegroupWolff

Today we met with one of the biggest, boldest branding firms around: Wolff Olins. Melissa Andrada @themelissard, Rejane Dal Bello @RejaneDalBello, and Andre Campbell @andre_campbell (a Kingston Alumnus!) were gracious enough to hear student business pitches and branding strategies in their London office. The feedback was intense and prompted some thinking on what a Brand is and can become. What advice really stuck with you? Link your blog post to this page and I’ll post a trackback to your blog in the comments below.

Gallery of Presentations:

 

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